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IASourceLink Blog

The CBGI Presents: Digital Marketing Webinar Series

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The Center for Business Growth and Innovation of the University of Northern Iowa presents a mini Digital Marketing Webinar Series this October and into November. The series will include four virtual sessions. Each session will include a live Q&A. Look forward to topics on building a brand using Facebook, Facebook Advertising for businesses, blogging as a marketing tool, and utilizing Instagram to gain exposure. We are excited to share insight on the power of digital marketing and the impact it can make on a business. Business owners, entrepreneurs, innovators, and startups are encouraged to attend these free webinars!

Blogging for your Small Business

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Pondering blogging for your small business? Is a blog the right platform for my small business? Will a blog help to increase my sales or exposure? Consider these few ideas before you start!

Marketing Your Small Business Using Facebook

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Facebook is becoming the go to way in order to learn about a business and what they do. Be sure that your small business has a healthy and mission focused brand on social media. Use Facebook to place your brand in front of the right people at the right time and in the right ways. With the use of Facebook marketing you can reach your audience in a personable and creative way. How can you get creative and take advantage of marketing through Facebook? Find a few tips below!

5 Steps to Advance your Business’s Digital Marketing

5 Steps to improve your Business's Digital Marketing

In today’s digital marketing world, 9 out of 10 times the relationship you are creating with your customers is starting online. With this in mind, it is important to have an online presence that is showcasing your brand in the way you want. Find 5 helpful steps to enhance your business's digital marketing presence.

Panther Biz Headquarters

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The Panther Biz Headquarters (PBHQ) is a student-led program out of UNI’s Center for Business Growth and Innovation (CBGI). Started in 2018, the program has helped over 30 small businesses across Iowa with their digital marketing needs. The PBHQ gives students the opportunity to gain experience in their field while connecting and helping small businesses.

Marketing Your Business Through COVID-19 and Beyond

Small businesses are definitely feeling the affects of the economic uncertainty forced upon them in this unprecedented time. New situations require businesses to revamp strategies to market their products and services in ways maybe not thought of only months before. To help provide retail and service businesses with marketing ideas, the Main Street Iowa Program has developed webinars on e-commerce, positive outreach and social media that are worth a view.

Featured Resource Provider - Iowa Center for Economic Success

The Iowa Center for Economic Success is a non-profit organization helping to empower Iowans with the potential to exceed as they pursue opportunities for financial success. This is done through educational and networking events and capital and investment opportunities. Although located in Des Moines, most services they provide are available statewide and staff regularly travel to different locations in Iowa. Here’s a snapshot of what the Iowa Center for Economic Success offers!

              
             

 

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